What type of content should we add to the Product Knowledge Center?
Your marketing presentation should be as professional and informative as possible to enable agency staff members to answer prospects’ questions and sell your coverages. Your information in the Product Knowledge Center can include a link to your website marketing page that highlights the specialty coverage, or you can copy and paste it right into the Product Knowledge Center section. We suggest your marketing page include high quality photos and a short video, along with contact information back to you. It is to your advantage to also include an actual application for use by the agency.